Mike’s Bistro MTA visit

Mike’s Bistro owner Mike Gershkovich told MTA’s new Marketing and Media class, created by Business and Entrepreneurship teacher Melanie Felsman, how he worked for nearly a decade to perfect his craft, navigate challenges and discover the “secret sauce” that shaped his brand. He shared how he built a clear identity and meaningful in-house marketing that fueled long-term success.

Mike’s Bistro has thrived for more than 20 years, and Mike still greets customers each night with the same passion and dedication that built his reputation.