Offload sins to a virtual scapegoat

After launching the eScapegoat app last year—allowing users to prepare for Yom Kippur by offloading their sins to a virtual goat, mirroring the ancient repentance ritual—the San Francisco-based new media studio G-dcast has rolled out the 2.0 version of the app.

“Despite high synagogue attendance on Yom Kippur, literacy of the scapegoat story in Leviticus is very low,” said Sarah Lefton, founder and executive director of G-dcast. “This program is an easily accessible, fun way to engage people in thinking through the importance of personal and communal atonement rituals.”

Also new are “Mini Goats”—custom websites for individual communities to share sins, stories, and behavioral goals.

To use eScapegoat, visit escgoat.com. See shared sins at twitter.com/sinfulgoat.